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You also need, if you can, to find out how much the person knows about knives. If the person is a collector, he probably knows about as much or even more about them than you do. He may also be someone that has have seen your web page and is curious but knows nothing.
You need to try to determine their knowledge level and talk to them on that level. You don't want to assume they know nothing and give them an answer that looks like you are talking down to them. You also don't want to be over technical to a novice or he may think he is out of his league and does not understand enough to talk [at your level] about what he wants.
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Tumbling down the road at 35 MPH is no fun, TRUST ME!
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